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Healthy Start Scheme

If you’re more than 10 weeks pregnant or have a child under 4, you may be entitled to get help to buy healthy food and milk.

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If you’re eligible, you’ll be sent a Healthy Start card with money on it that you can use in some UK shops. We’ll add your benefit onto this card every 4 weeks.

You can use your card to buy:

  • plain liquid cow’s milk
  • fresh, frozen, and tinned fruit and vegetables
  • fresh, dried, and tinned pulses
  • infant formula milk based on cow’s milk

You can also use your card to collect:

  • vitamins – these support you during pregnancy and breastfeeding
  • vitamin drops for babies and young children – these are suitable from birth to 4 years old
     

To find out if you are eligible and to apply, and the amount you might receive, visit our website.